The Negativity Sounds

KRU
“Negatif”

Lihatlah oh dunia
cara ku yang berbeza
Bukan niatku menyinggung sesiapa
Seringkali ditanya
Barat atau Timur
Yang jadi ikutan dan pilihanku
Keduanyaa penting bagiku
Namun yang pasti aku adalah aku
Antara citarasa dan budaya

Mungkin kata-kataku sinis
Tak bererti ku egois
Mengapa sensitif
Yang remeh dipropaganda
Bagai satu dosa
Tergamam diamku menggeleng kepala
Walau kau lihat ku begini
Tak pernah ku lupa agama dan budaya
Citarasa kita nyata berbeza-beza

Chorus
Setiap generasi
Punya citarasa sendiri
Gaya nan terkini
Irama muda-mudi
Fikir cara terbuka
Jangan pandang negatif saja
Inilah masaku
Biarku dengan 'jeans' biruku

Apa kena mengena
Gaya dan budi pekerti
Sesungguhnya ku benci hipokrasi
Ku punya personaliti
Identiti tersendiri
Mengapakah niatku di salah erti
Ini bukan lagu protes
Gunakan mentaliti apa tersirat di sini
Yang penting kita sama-sama menghormati

Chorus

Antara citarasa dan budaya
Citarasa kita nyata berbeza-beza
Yang penting kita sama-sama menghormati

Chorus

KRU were consisting three sibling members which are Norman, Yusry and Edry. They’d began their career in the 90’s which they had released their 1st ever album in 1992 but this album is not really successful as their career had overshadowed by famous local rap group – 4U2C which is popular with their singles ‘Fiona’. Upon the failure, they’re doing some new experiments towards the musical sound of their own. 2 years later, they’d come back with more energetic album, the 1st singles called, ‘Awas’ (Caution in English) was received popular airplay and popular request in the radio as the same time, they’re released the 2nd album (which is also a mini album). Apart from ‘Awas’, another singles ‘Negatif’ and ‘Emilia’ also had received the popular request as well. Around this time, KRU was received the offer to produce a movie with local film producer. This movie was called ‘Awas’ which is starred the KRU members and Indonesian popular actress, Mia Eldabo. However, this movie had failed to reach the box-office. A year later in 1995, KRU had released another successful album called ‘Ooh! La!La!..’.

This album was more branded into international album as this album was produced and recorded in Los Angeles. Their 1st English singles called – Girlfriend’s Girlfriend also received the popular airplay in the radio. KRU had produced a second movie called ‘Cinta Metropolitan’ (Metropolitan Love in English) which directed by Julie Dahlan. KRU had received many awards upon their success of producing music. They’re not only success in Malaysia but also success in Asia especially in Indonesia. They’d marketed their album in Hong Kong and Japan as well. They’re also a founder of first Malaysian female rap group – Feminin and another success female pop band – Elite and founder of KRU production under EMI. There are many popular artistes had joined the KRU company record including former member and leader of 4U2C – AC Mizal. In the recent news, KRU had offers the record deal’s contract to Gang Starz contestants which is Indonesian female group Pianka and Malaysian male group Flava.